This is an example of an article that will be published on a monthly basis. If there’s something of interest the company will generate a comment. The idea is to be positive to promote Caledonian Access and to also promote the products of the manufacturer. Some times this will be republishing a product launch piece from a manufacturer, with link to their site and John’s take on how the customer might be able use the equipment.
This will also be the area where we can highlight attendance at shows, both pre-show information and afterwards to have a brief write up of the event. All of this is good to drive traffic to the site and to increase the standing of Caledonian Access. There may also be scope to promote other areas of the business.
